Social Media Management

Social media management is treated as a full operating system, not just posting: platform strategy, a real content calendar, creative production, publishing, community response, and reporting that feeds back into the plan — all working together instead of as disconnected tasks.

What's included

Platform strategy, audience mapping, and monthly theme/offer calendar
Content calendar covering campaign priorities, key dates, and proof content
Creative production: static posts, carousels, reels covers, story creatives, and profile graphics
Copywriting: hooks, captions, CTAs, hashtag sets, and short-form scripts
Scheduled publishing and profile hygiene (link updates, highlight covers, pinned posts)
Community management and comment/DM response guidance
Monthly reporting on reach, engagement, follower growth, and content winners